Data Privacy Statement2019-03-02T19:05:41+00:00



We are delighted about your visit on our websites and thank you for the interest in our offering. We aim to offer you a comprehensive service whilst protecting your privacy. We assure you that your personal data will be confidentially treated and in compliance with the statutory data protection revela-tions and this privacy policy.

A legal framework of data protection is provided by the German Data Protection Act (Bun-desdatenschutzgesetz – BDSG) and the Tele Media Act (Telemediengesetz – TMG).

The purpose of the present privacy policy is to provide you as a visitor and user of our websites an overview in which cases we collect and process your personal data, in which cases we transmit your personal data to third parties and how we use your personal data for own purposes.

1. Scope of Application

This privacy policy governs the use of the websites offered by FirstCarMarket24 GmbH, Rot-buchenstr. 52, 81547 München (hereinafter „we“, „us“, „our“) under the URL, hereinafter referred to as „Websites“.

This privacy policy does not apply to the use of websites of third parties, not even if our websites refer to or link specific content of those websites. The terms and conditions of use and privacy poli-cies of those third party providers apply. We do not review them in terms of content or from a legal perspective.

2. What are personal data?

Personal data are individual information regarding personal or material circumstances of an identified or identifiable private individual. For example, your name, your e-mail-address, your postal address as well as your IP-address of your device are personal data. Further, financial data which you indicate in the context of the execution of a transaction are personal data. Information which do not have a relation to your identity or which can only be used for identification with unreasonable efforts are not personal data.

3. Which personal data are collected and processed by us and how are they used?

When visiting our websites, your web browser automatically transmits the IP-address of your device as well as specific information on your web browser, the operating system, the so-called “referrer-URL” (i.e., the URL of the previous page you visited) and the date as well as the time of your visit. These data are temporarily saved within so called “logfiles” on the server and are automatically delet-ed after seven days, at the latest, provided that they are stored for security purposes and for precau-tion against attacks on our websites. We or our provider use such logfiles only for analytical purpos-es in connection with the operation, the security, and the optimization of our websites. The data are not assigned to an individual person and are not merged with data of other sources. However, in con-crete suspicious cases we will use such logfiles in order to prosecute possible misuse and/or unlaw-ful use of our websites.

Further, we collect and process personal data only for the establishment, the performance and the termination of a contractual relationship between you and us, to provide our services, to contact you or to protect our legitimate interests, if necessary, or in case you provide us with your personal data otherwise.

We will not transmit your personal data to third parties without your explicit consent or for marketing purposes, unless otherwise stated hereinafter or unless the transmission is necessary for providing our services or if we are obliged to disclose your personal data under applicable statutory law or un-less we need to disclose them to enforce our claims.

We process your personal data as follows:

4. User Account

The use of the FCM24 platform requires a registration of the user and the creation of an user account. The user account enables you to access our services as regulated between you and us in the con-cluded User Agreement and the applicable General Terms of Use.

We will not use your data which you indicated within the scope of the registration process for other purposes than accessing our platform and providing our services. Please keep your personal access data confidential and do not make it accessible to unauthorized third parties. We assume no liability for misuse of passwords unless we are responsible for the misuse. With your registration, we will create a user profile for you, in which we may combine and save all your previous and future activities on our platform (e.g., transactions, comments and ratings, etc.).

You can delete your user account without the occurrence of any other charges than the delivery costs after the basic charges, by sending us a declaration in text form to the below mentioned postal ad-dress or e-mail address. In this case your user account will be deleted. Please note that possible ob-ligations resulting from the user contract shall remain unaffected hereof.

5. Communication

Sie können mit uns telefonisch, postalisch oder per E-Mail Kontakt aufnehmen. Unsere Kontaktdaten entnehmen Sie bitte unserem Impressum. Unter der Rubrik „Kontakt“ bieten wir Ihnen außerdem die Möglichkeit, unser Kontaktformular zu verwenden. Um Ihre Anfrage zügig und bestmöglich beantwor-ten zu können, bitten wir Sie, bestimmte personenbezogene Daten (Ihren vollständigen Namen sowie Ihre E-Mail-Adresse) anzugeben. Welche Daten Sie uns darüber hinaus mitteilen, ist Ihre freie Ent-scheidung. Wir bemühen uns Ihre Anfrage zu Ihrer Zufriedenheit bestmöglich zu beantworten und versichern Ihnen, dass wir Ihre personenbezogenen Daten lediglich zu dem, Ihrer Anfrage entspre-chenden Zweck verwenden werden. Wir behalten uns aber vor, ohne bestimmte, im Einzelfall erfor-derliche Angaben Ihren Kontaktwunsch unter Umständen nicht zu erfüllen.

6. Cookies

Our Websites use so called „Cookies“. Cookies are small files of information that your browser auto-matically saves in the random access memory of your device. Cookies have different functionalities; in particular, cookies improve the user experience of our Websites. For example, a cookie can memo-rize your settings so that you do not have to make such settings each time you re-visit our Websites. Apart from that, the cookies we or our external service providers may use are for analytical purposes enabling an evaluation of the user’s behaviour in pseudonymized form and, thus, a steady improve-ment of our Websites.

Most of the browsers are set to accept cookies by default. However, you can deactivate the storage of cookies or adjust the settings of your browser so that you are notified before cookies are stored on your device. Users who do not accept cookies at all, however, may not be able to entirely use our services or access specific areas of our Websites.

7. Google Analytics

Our Websites use Google Analytics, a web analysis service provided by Google Inc., 1600 Amphi-thea-ter Parkway Mountain View, CA 94043, USA (“Google”). Google Analytics uses so-called “cook-ies”, which are text files that are saved on your computer and which allow an analysis of the use of the website by you. The information generated by the cookie about your use of these Websites is generally transferred to a Google server in the USA and is stored there. Google will evaluate the in-formation for us and compose it as reports so we can learn more about the use of our Websites. Google may also transfer this information to third parties, provided this is required by law or if third parties process this data on behalf of Google.

Wir haben Google Analytics so programmiert, dass Ihre IP-Adresse anonymisiert wird. Vor der Über-mittlung an die Google-Server in den USA wird Ihre IP-Adresse von Google innerhalb der Mitglieds-staaten der Europäischen Union oder in anderen Vertragsstaaten des Abkommens über den europäi-schen Wirtschaftsraum gekürzt. Dadurch lässt sie sich nicht zurückverfolgen. Nur in Ausnahmefällen wird die volle IP-Adresse an einen Server von Google in den USA übertragen und dort gekürzt. Die im Rahmen von Google Analytics von Ihrem Browser übermittelte IP-Adresse wird nicht mit anderen Da-ten von Google zusammengeführt.

We have programmed Google Analytics in a way that it anonymizes your IP address. Your Google IP address will be abbreviated by Google within the Member States of the European Union or in other states which are parties of the Agreement on the European Economic Area before transferring it to the Google server in the USA. This makes it impossible to trace it back. Only in exceptional cases the full IP address will be transferred to a Google server in the US and will be abbreviated there. The IP address provided by your browser as part of Google Analytics will not be merged with other Google data.

You can prevent cookies from being saved by setting your browser software accordingly; however, please note that in this case you may not be able to fully enjoy all functionalities of our Websites.

In addition, you can prevent the collection of the data generated by the cookie and related to your use of the Websites by Google by downloading and installing the browser plug-in available under the following link: In this case an opt-out cookie will be placed which prevents the future collection of your data while visiting the Websites. Please note that the deletion of all cookies also affects the deletion of the opt-out cookie which will need to be saved again as needed.

Alternatively to the browser plug-in or if you are using a mobile device, you can prevent the pro-cessing of data by Google Analytics by disabling the functionality in the cookie settings.

Furthermore, Google Analytics can be used to evaluate data from AdWords and the double-click cookie for statistical purposes. Through this function we receive reports about audience data from third-party providers (for example anonymized age, gender, and interests).

You can decide how Google processes this information: if you do not want Google processing the information, you can disable this function in the Google Ads Preferences Manager ( and sign off from the data collection.

For more information about Google Analytics please visit For details about the privacy policy of Google please refer to

8. Storage period

Wir speichern Ihre uns zur Verfügung gestellten Daten nur solange, wie es für die Erfüllung des jewei-ligen Zwecks, für den Sie uns Ihre Daten übermittelt haben, oder für die Einhaltung gesetzlicher Best-immungen erforderlich ist.

Provided that you have expressly agreed with the use of your personal data for the purpose of adver-tising, we use your personal for that purpose, as long as you do not withdraw your consent which is possible at any time with effect for the future.

9. Data transfer to third parties

It may be necessary to transmit your data to external service providers which may be located in non-European third countries. For example, such service providers may be engaged for the newsletter-mailing or for the administration of requests. Our external service providers use your personal data only in conformity with our internal guidelines, in compliance with this privacy policy, and the legal requirements of data processing.

In the event that your data being transmitted to our external service providers based in the United States of America, we make reference to the fact, that on 12 July 2016 the European Union and the administration of the United States of America have reached an political agreement to a framework about the exchange of personal data for commercial purposes, so-called “EU-US Privacy Shield” (further information on this topic is available in the press release and under The “EU-US Privacy Shield“ guarantees the protection of the fundamental rights of all EU citizens, whose personal data are transmitted to the United States of America. According to our information, all engaged external service providers based in the United States of America are certified under the “EU-US Privacy Shield”. Thus, an appropriate level of protection is ensured.

Apart from that, we will not share your personal data with any third party, nor sell or rent it, unless you initiated it. However, we reserve the right to disclose personal data about you, if we are obliged to do so by law or if the disclosure is required by the official authority or prosecution authority in a legal way.

10. Right of information, amendment, data transfer and the right to be forgotten

You have the right to request information free of charge on the personal data which is stored by us, its origin, the recipient of the data and the purpose of the data processing at all time. Further, you have the right to request the amendment of incorrect data as well as the right of data transmission and the right of deletion of your personal data at all time. Please contact us via email to in-fo(at)

11. Contact

If you have any questions or suggestions regarding the topic of data protection or would like to change or delete information, please contact
FirstCarMarket24 GmbH
Benediktenwandstraße 1
81545 München
or write us an email to info(at)